Buddy the Lifeguard Dog

Buddy the Lifeguard Dog is the official mascot of the Lifesaving Society. Buddy is a big, furry Newfoundlander who figures prominently in numerous Water Smart® activities.

Buddy is available to Affiliate Members for use at Water Smart events including Drowning Prevention Week events, Junior Lifeguard Club Games, Santa Claus Parades, and Water Smart Weekends.

or by phone. But beware; Buddy is a very popular guy and is booked well in advance during the summer months.

Buddy stuff
: There are a number of ways to promote Buddy and his "Always Swim with a Buddy" message. These include T-Shirts, catchers, stickers, posters and bookmarks. You'll find these materials and more in the store.


Buddy in new uniform